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Deston wrote the history of Henningsen Cold Storage, a 100-year-old company headquartered in Portland. Read more

Deston edits Western Energy Magazine for the Western Energy Institute. See the latest issue here.

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Deston wrote the new Astoria Column website, which traces the history of the column and the region, details the artwork on the column’s exterior, and describes all there is to see and do in the area. Check it out HERE. The site was conceived and managed by Portland’s Rosy Agency. Read more

THE NAPA GROUP — As more arms get vaccinated and society creaks open its doors to a semblance of normalcy, workers and organizations are considering how, when and if they should return to their shuttered offices and classrooms. Read more


Introducing a suite of features on the Lytx Driver App designed to help busy drivers get their jobs done more quickly and easily, while keeping them safe

SAN DIEGO — October 25, 2021— Lytx® Inc. today introduced a suite of tools to help drivers take control of their performance, safety, and compliance. The tools, available now on the Lytx Driver App, let drivers use their Android or iOS devices to track and improve their on-road performance – with minimal fleet manager input or intervention.

“With the current global economic situation, drivers are busier and more stressed than ever before,” said Rajesh Rudraradhya, Lytx chief technology officer. “These driver centric tools are an investment to reduce the burden of their day-to-day job, helping them stay positive and motivated as they go about performing a critical service that we all rely on.”

Award-winning features available today in the Lytx Driver App include:

  • Video– The Lytx Driver App gives drivers quick access to video recorded by Lytx DriveCam® Event Recorders. A scrolling feed of video clips provide an objective overview of past trips.
  • Self-Coaching– Leveraging video-playback capabilities, drivers can track their individual performance and focus on driving improvements where they need it most.
  • Performance Metrics– Drivers can access performance trends over a 90-day period, which gives them the ability to track their progress, proactively address new risks, and celebrate improvements. This visibility gives drivers the crucial information they need to drive long-term progress.
  • Driver Recognition– The Lytx Driver App also allows drivers to compare their performance to others, and managers can use the data to set up recognition programs for outstanding safety performance – right within their Lytx Account.
  • Route Risk– Available to the everyone at no cost, this feature helps drivers avoid or manage potential roadway hazards. It alerts drivers to slowing traffic, crashes, inclement weather, pedestrian crossings, children playing, wildlife crossings and other potential dangers. Lytx’s database has analyzed more than 50 million accident reports representing 10 years of crashes across the U.S. to highlight potential hazards. Route Risk is currently available on iOS only.
  • ELD Compliance– With the intuitive Lytx Driver App, drivers can easily record ELD HOS status and complete vehicle inspections from their tablets or smartphones. The dashboard and driving log make it easy for drivers to see when they are on or off duty – and when they are due for a break.
  • Driver ID– Drivers can easily access their individualized QR code along with instructions on how to scan it, eliminating the need to carry and manually scan a physical badge.

Drivers can access these and other features on the Lytx Driver App on their Android or iOS devices when they’re not driving.

“When drivers have access to tools that empower them to excel at their jobs, that can translate to better engagement, more job satisfaction, lower turnover and safer driving,” said Kristin Costas, director of product management at Lytx. “This, in turn, allows managers to focus more on running their operations rather than monitoring individual drivers or technicians in the field.”

About Lytx
Lytx is a leading provider of machine vision- and artificial intelligence-powered video telematics, analytics, safety, and productivity solutions for commercial, public sector, and field service fleets. Our solutions harness the power of video to empower drivers and fleets to be safer and more efficient, productive, and profitable so they can thrive in today’s competitive environment. Our customizable, all-in-one services and programs span driver safetyrisk detectionfleet trackingcompliance, and fuel management. Using the world’s largest driving database of its kind, along with proprietary machine vision and artificial intelligence technology, we help protect and connect thousands of fleets and more than 1.4 million drivers worldwide. For more information about Lytx, visit www.lytx.com@lytx on Twitter, LinkedIn, our Facebook page, or our YouTube channel.

Deston wrote a blog on building employee engagement for Simplilearn, an online learning bootcamp.

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Deston regularly blogs for Simplilearn, an online learning bootcamp.

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There’s no reason to laze on a Hawaiian beach like a sunning monk seal, watching wild, bronzed athletic types surf up a storm. Wouldn’t it be great to come back from Hawaii and brag that you, too, caught a couple of gnarly waves?

Even at a beginner’s level, surfing in Hawaii is a thrill. The warm air, lush green coastline, clear water and the sensory rush of gliding atop a wave make surfing a terrific adventure. But trust me: First, get a lesson.

With an instructor, you’ll have fun the first time out. You will learn essential safety, where to stand on the board, where to look, how to negotiate a wave, and how to stay out of riptides and reefs. You’ll even learn how to fall so you don’t crack open your noggin.

For my surfing adventure, I took a lesson on Oahu’s North Shore at Turtle Bay Resort from Hans Hedemann, an instructor who competed on the world surfing tour for 17 years. Clearly, he’s a man who knows something about dudes hanging 10.

My problem is that I was hanging 20 — both extra pounds and extra years — over the more usual surfer.

“Most of surfing is paddling, so it can be pretty tiring if you’re not in shape,” he said, looking at my 48-year-old, rounded belly. “So it’s important to pick a location where you can paddle around or through the oncoming waves easily without getting too tired.”

On Oahu, beginners will have the best luck at the Turtle Bay Resort, where Hedemann teaches, or right on Waikiki Beach, where the skiing equivalents of bunny slopes are situated. On other islands, ask local surfing instructors or guides who know the best places for beginners.

Oahu’s North Shore is famous for its world-class pipelines and tremendous waves, and it’s also the site of the Triple Crown of Surfing championships. In the winter months, the surf can rise quickly, going from 2 to 25 feet high and larger during the course of a day. But at Turtle Bay, there’s a nice area close to the resort, with waves both medium and small.

“You need a beach with shoulder or waist-high waves that will carry you 100 to 200 yards,” Hedemann said. “That’s why Hawaii is one of the best places to surf for beginners. There are lots of areas with warm water and rolling waves that aren’t too big or that break on the beach.”

Next, consider your trunks: My son implored me to lose my old, midthigh trunks, which are reminiscent of those basketball shorts worn by the early-’80s Celtics. I traded them in for some long, happening Billabongs.

“We see guys from Europe taking lessons wearing orange Speedos,” said Hedemann with a laugh. “You just don’t want to wear anything that will fall off, so tighten the drawstring.”

At 5-feet-11 and 230 pounds, I needed a large board, about 12 feet long and 3 feet wide. Believe it or not, larger boards are easier to manage, providing needed stability and buoyancy, either when riding a wave or when paddling out to catch the next one. Those sleek, smaller boards are worth trying only after a surfer gets the hang of the sport.

Before hitting the water, we spent 15 minutes stretching our limbs and back to make our muscles limber and responsive.

Still on the beach, I practiced the proper stance on the board, similar to an umpire calling a runner “safe” at home plate, and received important safety tips. “When you fall, make sure you fall flat on your back or stomach — do not dive or jump down feet first,” Hedemann said. “Otherwise you could hit a rock or cut yourself on sharp coral that may be right under the surface.”

Then it was time to get wet. Hedemann showed us how to paddle most efficiently, with feet on the board instead of dragging, and which direction to move our arms to turn our boards.

While paddling out, we hit a set of waves that sent healthy amounts of foam into my face, and I could tell right away that this was no sport for weenies. Paddling into the surf was work.

Turning around and lying on my stomach, I waited until the right wave came along. Hans played spotter, letting me know when to commence stroking, and gave my board a healthy shove.

Paddling like mad, I could feel … maybe … dang! Missed it. “Next time, don’t stop paddling!” Hedemann shouted above the surf.

So when the next one came along, I chugged away until I felt my board rise and glide, powered by a 6-foot-high, crashing wave. Quickly, I scooted my knees under my body while holding my hands on either side of the board. Next, I brought one foot up to the center of the board and then, in one move, crouched into position with my arms spread wide.

Duuude. I was surfing.

Maybe I didn’t master any tubes that day, and I certainly fell more than my share, but I did ride a few all the way in to the beach.


Hans Hedemann Surf — 808-924-7778; hhsurf.com
Turtle Bay Resort — 808-293-6000; turtlebayresort.com.

January 9, 2008


Deston wrote Prosper Portland’s We Build Green Cities website, which just won silver in the 2020 Summit Creative Awards for website redesign. The project included writing case studies about how businesses are making buildings, energy, mobility and products greener. The site was designed by Twirl Advertising & Design.

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